How I got access to my Instagram account

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A few days ago, I was writing an article about losing access to my Instagram account. You can find it here and it could have started like this: Rorschach diary. October 12, 1985. Dog corpse in alleys, tire tracks on exploded belly. This city is afraid of me. The loss of my account was actually […]


Max Sauveur returns with the black Brogue, a longwing in calf leather

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Max Sauveur is one of the brands “friends” of Borasification since its inception. So when a new pre-order is on its way, I want to talk about it. The young French brand offers 3 new brogues but one in particular caught my attention. Yes no suspense, it is the black longwing brogue because you know, […]


Men’s fashion summer 2022: the 14 trends

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How to dress in 2022? This summer, pastel, earth tones and fluorescent tones are in fashion. V-neck and sleeveless sweaters, tank tops, baggy shorts, long coats and US college inspiration. Some of the clothes have elements of the 70’s fashion. The fashionable clothes summer 2022 Six pieces are very often in the presentation of the […]


Interviews with stylish dads #7: Géraud

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For this new interview of the series of stylish dads, I propose you to meet Géraud Caminel. Dad of two children, tailor, wearer of moccasins and vintage jeans, he decided to leave Paris to create his workshop far from the hustle and bustle of the capital. A choice that has influenced his professional activity, his […]


Stéphane Butticé, the elegance of hyperactivity

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Dear friends, I am very happy to have reached the fiftieth episode of the Gentleman Chemistry Podcast. For this occasion, after many requests that pushed me to do it… I decided to play the game of the interviewee. I asked my friend, the artist Lola d’Argenti to take on the role of interviewer. Before leaving […]


Drapeau Noir Shetland Shaggy bien size-up

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A new sweater cut at Drapeau Noir As with every brand, and it’s normal, we can’t like or fit everything (if you do, ask yourself about your objectivity, you may have your nose in the air!) At Drapeau Noir, the sweaters didn’t fit me, too tight for what I do. And even if I went […]


How to wear sneakers with a suit

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Hello friends. The days of formal wear are long gone. Derbies, Richelieu and other double buckles that used to be found mainly on the feet of men dressed in suits don’t have to worry: they are no longer popular. What was only a fashion effect that we could believe very punctual has become the new […]


Men’s spring summer 2022 sweater: Sleeveless, V-neck

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The main trend in men’s fashion, which emerges from the fashion shows concerning sweaters, is the presence of many V-neck sweaters. V very large, plunging, often highlighted with a border. They evoke the sweaters of yesteryear worn by English gentlemen on tennis courts or cricket. At Dior Homme, Gucci, Bluemarble, Ami Paris. Dior Homme summer […]